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John Varvatos is an American men's lifestyle company with a global presence that designs, produces, and sells high-end clothing. The company was founded in late 1999 and the clothing line was officially launched in 2000.

The main collection of the brand, John Varvatos, is high-end male clothing with rock 'n' roll influences and founded in 2000.

In 2004, John Varvatos released his first male fragrance line under the main collection, and later expanded to include their first women's fragrance in 2008. The nose behind this fragrance is Rodrigo Flores-Roux. The latest edition was in 2024.